Archive for September, 2014
Ten Steps To Substantially Reduce Expensive Rework
Wednesday, September 24th, 2014Now here’s a whack on the head for all those people who are just so busy they have to take shortcuts and perhaps, we’ve all been guilty of this from time to time, hey? Do we really save time by taking the shortcut? Maybe, provided nothing goes wrong and in addition to saving time, we […]
Taking Advantage Of The Predictable Cycles In Your Industry & Your Locale
Monday, September 22nd, 2014We all operate in the present whilst planning for the immediate future…and the humble calendar is the pathway of the immediate future. Fortunately, the calendar is very predictable, so too is your industry (whatever it may be) as is the locale where you operate your business. They just tend to replicate events and anniversaries at […]
How To Be A FANTASTIC “Results – Generating” Manager
Friday, September 19th, 2014If you want to be a massive “results-generating” manager or business owner as measured in sales, profits and cash, this could be the most important article you will read. Here’s why:When you routinely implement the following resolutions you will ensure your staff are not just engaged in ACTIVITY…but are focused on RESULTS. You see, until […]
The Damaging Cost of “It’s Not My Job!”
Wednesday, September 17th, 2014That damaging statement is muttered many times in just about every business and its impact on costs and lost productivity are staggering! Rework, lost opportunity and disgruntled customers and staff are but the tip of the ice-berg. Let’s drill down on this issue using a funny photo which was doing the rounds of the internet […]
Don’t Tell Me The Gory Birth Details, Show Me The Beautiful Baby!
Sunday, September 14th, 2014The very great majority of sales trainers bang on about features and benefits for good reason; they know that most business people don’t know the difference…so let me clear that up immediately. Features are what your product does – benefits are the beneficial results of those features. The best way to distinguish them is the […]
Their Perception IS Your Reality
Friday, September 12th, 2014Many years ago I was seated on an early morning plane flight bound for Sydney; back then, they served breakfast with real knives and forks! The guy seated next to me was obviously hungry; his meal tray was down before the wheels of the plane were up! And there it was! Smack bang in the […]
Would The Pyramids Exist If The Pharaoh Did All The Work?
Wednesday, September 10th, 2014Of course not and we also know he didn’t do any work at all…but this message just doesn’t sink in with a large number of business people, which adequately explains why their business is always a permanent work-in-progress and why their pyramid will never, ever be finished. Ironically, these self-same sole pyramid builders will also […]
Prospects & Customers Always Want To Know Why
– So Tell Them!
Monday, September 8th, 2014
We live in a skeptical world and prospects, customers and the public at large are always wondering why we business people do what we do. When we have a sale…they wonder why and then possibly think that the goods are in some way defective (unless we tell them to the contrary). When we make a […]